has been a quite a month for Hartline Literary Agency. By now everyone
knows that Joyce took a bad fall, and we thank you for your prayers and
concern for her. She is out of the hospital and home recovering nicely,
but her arm and shoulder are immobilized, which is hampering her
activity a bit. We are very happy at how well and quickly she is
We are facing further change as
Tamela Hancock Murray announced she was leaving Hartline to join the
Steve Laube Agency. She has been with Hartline for ten years, and we
wish her the best.
Here at Hartline, we have been
discussing what changes we might make to better position ourselves in
this constantly changing industry. Now seems to be the time to move
forward and implement some of them.
First, Jennifer Hudson Taylor is
joining the agency as in-house publicist and PR/marketing advisor.
Jennifer has been a publicist for a big nonprofit agency for many years
and is already making a major impact, advising our clients on the steps
and actions from contract to book-on-the-shelf that publishers want and
expect from authors today.
Second, Hartline has set up a
special online group that only Hartline clients may access. In this
group, clients discuss their PR and marketing efforts (with input from
Jennifer) as to what is and is not working, as well as share ideas on
what they might want to try. In today’s publishing environment where
advances are smaller or in many cases nonexistent, it is important to
us and our authors to maximize the royalties from their projects.
is interviewing prospective replacements for Tamela, and while we are
at it, adding more than one agent may be in the cards. At present we
have the main office in Pittsburgh, Pennsylvania, with a field office
in Amarillo, Texas. We are
field offices in different parts
of the country to make it easier to interface with regional writer’s
groups. Stay tuned for more information on this process.
The ebook market is exploding,
and we are taking steps to assist our clients in taking advantage of
the opportunities being offered.
Last, we are increasing our
contact with the movie industry, particularly Christian film companies,
and are exploring more opportunities for our clients in this area.
Stay tuned as we evaluate and
restructure. Exciting things are on the way.
That’s what’s happening at our
house, hope all is going well at yours.